Engaging content. Winning proposals.
While your competitors rely on the same old boilerplate, we work with you to develop content that stands out.
Proposals don’t have to be a hassle, and slide decks don’t have to put your clients to sleep. With experience in the government, technology, and non-profit realms, we can help your organization take its written and illustrated content to the next level, giving you a leg up on the competition. Our approach to effective communication is grounded in the revolutionary concept of cognitive empathy.
What’s cognitive empathy?
To put it simply, it’s all about putting yourself in your clients’ shoes. What are their goals and risks? What’s their definition of success? What’s keeping them up at night?
Using an approach grounded in cognitive empathy, Middlebrook’s experts help you figure out just how much you understand about your clients. In our experience, the best content always starts there.
We’re looking forward to getting to know you, and to helping you win more work through thoughtful, attractive, compelling written and illustrated materials.